Associate Sponsor for ‘Caring with Style’ Cancer Fund Raiser

Meyer – Vitabiotics – UK’s number 1 Vitamin Company came on board as Associate Sponsor for the 11th edition of “Caring with Style” fashion show organized in aid of children suffering from blood cancer.

Mr. Rohit Shelatkar among guests from the event.
Mr. Rohit Shelatkar among guests from the event.

The charity fashion show is organized in association with Cancer Patients Aid Association and it’s a fund raiser fashion show for children suffering from blood cancer. Meyer Vitabiotics was proud to be associated with this noble cause and they have created supplements like “Immunace” which helps to boost the immune system and fight cancer.

The show started with the theme song “Judenge—Ladenge—Jeetenge” . Funds raised from the show will be donated to CPAA towards the treatment of children suffering from Blood Cancer.

Mr. Rohit Shelatkar, Director, Vitabiotics Ltd. U.K.
Mr. Rohit Shelatkar, Director, Vitabiotics Ltd. U.K.

The event had fashion shows by renowned fashion designers Manish Malhotra and Shaina NC who are associated with CPAA since 5 years and has been extending their support for the cause.

Both the designers were proud to showcase their creation and said that it was an honor for them to be associated and be doing something for a noble cause like this. This show not only celebrates fashion of which both the designers are very passionate but also raises funds for those suffering from cancer. The theme of the show this time was promoting “handloom textile” and it highlighted exquisite Indian Designs and artisans from Benaras, Gujrat and other places. The clothes showcased are also available for sale at their stores and the money generated from sales will also be donated to CPAA.

The event has seen strong support from prominent figures and Bollywood celebrities. This year the show was supported by Manisha Koirala a real life cancer survivor, Sophie Chaudry, Shabana Azami, Huma Querashi and Athiya Shetty.

Their peers from film fraternity like Sonali Kulkarni, Atul Kasbekar, Dino Morea, Boman Irani also walked the ramp and lent their support.

About Meyer Vitabiotics:

Meyer Organics’ products are developed by a team of highly qualified pharmacists and medical consultants in collaboration with OMEGA – MEYER LTD. Jersey, UK and our Global Partners VITABIOTICS.

Each is based on proven clinical research evidence, published in peer reviewed, international journals. MOPL has always been the first to recognize that certain nutrients have a far greater and deeper clinical significance than was ever before imagined.

Ingredients are carefully balanced to maximize their combined effect. This synergistic interaction of vitamins and minerals bring outstanding results, without the need for excessive levels in the formulations. With certain brand leaders in the Indian market, MOPL is one of the fastest growing companies in the Indian nutraceutical market.
Meyer has four separate divisions to handle it’s wide range of pharmaceutical products.

About CPAA:

Cancer Patients Aid Association (CPAA) is a registered charitable non-governmental organization (NGO) working towards the Total Management of Cancer as a disease. Established in 1969, CPAA has a tradition of untiring service to needy cancer patients from all over India, and even neighboring Bangladesh, Bhutan, Nepal and Pakistan. CPAA is an empathetic, reassuring, non-medical presence that has supported the treatment and overall needs of more than 3,00,000 cancer patients. CPAA has presence in Mumbai, New Delhi and Pune. CPAA all-encompassing cancer help-agency that works towards patient care, aid and assistance, awareness and advocacy. Taking the holistic approach to treatment of cancer that CPAA calls the ‘Total Management’ philosophy.